With 30 years of experience in communication, André Nassar has held leading positions at Leo Burnett São Paulo, FCB, Euro RSCG, and Y&R -Brazil’s largest agency by billings.

In 2007, he joined the creative powerhouse led by Marcello Serpa and Luiz Sanches at AlmapBBDO São Paulo, recognised as the most awarded Brazilian agency globally since 1999, according to the Gunn Report.

His clientele in Brazil included BankBoston, Fiat, Volkswagen, Peugeot, Mercedes-Benz, BMW, Kellogg’s, Electrolux, Samsung, O Globo Newspaper, Intel, Procter & Gamble, Danone, Nivea, Pfizer, Air France, Vivo Telecom, Claro Telecom, Petrobras, Havaianas, and Pepsi, among others.

In December 2013, André transitioned from his native Brazil to the Middle East, taking on the role of Regional Executive Creative Director for Leo Burnett UAE, Kuwait, and Lower Gulf.

Working with a diverse range of agencies, clients, and networks has shaped him into a highly adaptable and experienced leader, ready to deliver solutions for any brand, media, or challenge.

He led a team of over 60 creatives at Leo Burnett Dubai, guiding them to win more than 50 international awards since 2014, including Cannes Lions, Lynx, D&AD, and LIA.

His leadership and creative expertise helped secure clients such as Emirates Airlines, Dubai Design District, McDonald’s GCC, Emirates NBD Bank, Ferrero, Masafi Water, Al Ain Water, OSN, Dubai Properties, Global Village, Beea’h, MEERAS, MAF (Al Zahia), Omantel, GMC, and Spotify within six years.

In early 2023, André was invited by Dani Richa, Chairman of ImpactBBDO, to lead the creative department of ImpactBBDO Dubai, the top agency in the Middle East and Africa for six consecutive years. His mission was to elevate the creative output and consistency for clients like Etihad Airways, ADCB, Al Hilal, and Shamal, among others.

His portfolio includes 17 Cannes Lions, 3 Grand Prix at Dubai Lynx, and accolades from D&AD, Clio, the London International Awards, and the Effies, highlighting his most significant achievements. What excites André most about this industry is the power of communication to change human behaviour and drive business growth for clients.
2024

Dubai Lynx:
Silver / Brand Integration & Sponsorships/Partnerships for Branded Content:
"Impossible Orchestra" / Etihad Airways
Bronze/ Brand Integration & Sponsorships/Partnerships for Branded Content:
“Impossible Orchestra" / Etihad Airways

2020

D&AD:
Wood Pencil / "It wasn't me" / Emirates NBD

Cannes-Do Awards:
Out of 1400 entries, 372 agencies, 59 countries, 109 cities / "It wasn't me"

2019

Dubai Lynx:
Gold / "Give in to Giving" / Emirates NBD / Digital
Silver / du #PostWisely "If it were your pain. Would you share it?" / Film Craft
Silver / du #PostWisely "If it were your pain. Would you share it?" / Film Craft
Silver / "Give in to Giving" / Emirates NBD / Film Craft
Silver / "Give in to Giving" / Emirates NBD / Branded Experience & Activation
Bronze / "Give in to Giving" / Emirates NBD / Entertainment
Bronze / "Give in to Giving" / Emirates NBD / Film
Bronze / McCafé Simple / Digital
Bronze / McCafé Simple / Print & Publishing
Bronze / Pee Palette / Media

2018

Dubai Lynx:
Grand Prix / du #PostWisely "It’s your life, until you share it" / Interactive
Grand Prix / du #PostWisely "It’s your life, until you share it" / Integrated
Gold / Samsung Safety Screen / Innovation
Gold / du #PostWisely "It’s your life, until you share it" / Film Craft (Script)
Silver / du #PostWisely "It’s your life, until you share it" / Film Craft (Direction)
Silver / du #PostWisely "It’s your life, until you share it" / Film
Silver / McChicken / Branded Content & Entertainment

Cannes Lions
McCafe "Alert" / Truck / Airport / Checkpoint / Silver Lion / Print

2017

Dubai Lynx:
Gold / du - Tropa for Life / Branded Content & Entertainment
Silver / Max - Fashion for Real People / Media
Bronze / Samsung Safety Screen App / Mobile
Bronze / du – Tropa for Life / Media
Bronze / Max - Fashion for Real People / Interactive
Bronze / Max - Fashion for Real People / Media

Effies:
Gold / du – Tropa for Life / Entertainment & Sports

FAB Awards:
Silver / McDonald’s Breakfast / Press & Print
Silver / McDonald’s Day & Night / Press & Print

2016

Dubai Lynx:
Gold / du - Tropa for Life / Branded Content & Entertainment
Silver / Max - Fashion for Real People / Media
Bronze / Samsung Safety Screen App / Mobile
Bronze / du – Tropa for Life / Media
Bronze / Max - Fashion for Real People / Interactive
Bronze / Max - Fashion for Real People / Media

Effies:
Gold / du – Tropa for Life / Entertainment & Sports

FAB Awards:
Silver / McDonald’s Breakfast / Press & Print
Silver / McDonald’s Day & Night / Press & Print


2015

Cannes Lions:
Bronze / McDonald’s "Street/Alley/Square" / Press
Bronze / McDonald’s "Delivering what you love" / Press

Dubai Lynx:
Gold / McDonald’s "Day & Night" / Print
Silver / McDonald’s "Day & Night" / Print and Poster Craft
Bronze / McDonald’s "Hotcakes & Coffee, Sausages McMuffin 
with Egg & Coffee" / Print & Poster Craft
Bronze / McDonald’s Pantone / Print & Poster Craft
Bronze / National Geographic / Direct

Cristal International Festival:
Bronze / McDonald’s Breakfast / Print Craft
Effies:
Silver / Samsung Galaxy A Series / Electronics 

2013
Cannes Lions:
Gold / Volkswagen Original Parts / Press
Silver / Front Assist VW / Press
Bronze / Bauducco Toast Tray / Press

2010
Cannes Lions:
Shortlist / VW Passat Long Text / Press
Wave Festival Rio de Janeiro:
Grand Prix / VW Passat Long Text / Press

Art Directors Club:

Bronze / VW Passat Long Text / Press
Festival Iberoamericano de la Publicidad (FIAP):
Silver / Volkswagen International Women’s Day / Film

Clio:
Bronze / VW Passat Long Text / Press


2006
Cannes Lions:
Shortlist / Jeep / Press

2005
Cannes Lions:
Bronze / MTV Trademark / Press

El Ojo de Iberoamérica:
Bronze / MTV Trademark / Press

2002
Cannes Lions:
Shortlist / Daughter / Film
Silver / All Bran / Press

One Show:
Bronze / All Bran / Press

Star Reacher Award:
Leo Burnett São Paulo / Top 3 Agencies in the World

2001
Cannes Lions:
Bronze / Fiat Road / Film

2000
Cannes Lions:
3 Silver / Insetisan / Press / Poster / Film
Bronze / Led’s Tattoo / Poster
Silver / Manhole / Brasil Insurance


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